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Current responsibilitiesFernando Garcia-Chacon is an Executive Vice President for the Hotels and Hospitality Group at JLL.
ExperienceFernando is most familiar with the hotel and resort industry in Latin America, having been involved in many of that region’s growing resort areas as well as urban developments. He also led a number of hospitality related consulting assignments in the Southeast with a particular focus in Florida.
He has completed numerous feasibility studies, pricing analysis, market demand surveys and valuations on a variety of hotel, mixed use and resort developments. He has also led various international due diligence engagements on behalf of both US-based and foreign investors, seeking to acquire hotels and real estate in Latin America.
Fernando was most recently the Development Director for Yum! Restaurants International (KFC, Pizza Hut and Taco Bell brands) for Latin America. As part of that region’s leadership team, he led the growth of that unit’s franchises to over 1,000 restaurants, while at the same time implementing new design standards for the company’s two major brands – KFC and Pizza Hut. Mr. Garcia-Chacon also worked for CitiGroup in their in-house real estate group, managing that organization’s real estate holdings in the Caribbean and the northern portion of Latin America.
Earlier in his career, he was a senior manager at KPMG’s Real Estate & Hospitality Practice, where he led the development of its Latin America practice and was responsible for a wide range of consulting assignments that covered customer management, strategic issues, business planning, market and financial analysis and development planning for both real estate and hospitality projects.
Education and affiliationsFernando graduated from Boston College with a B.A. in Economics and obtained an M.B.A. from New York University.
He is proficient in both written and spoken Spanish. He has been a speaker at a number of industry conferences and symposia, including ULI.